Man in suit holding football

VSI has developed another global first in executive sport education with an MBA level qualification for executives and professionals with ambitions of becoming a CEO in the sports industry.

Managing huge financial growth, increasing corporate governance responsibilities and the varying demands of stakeholders, chief executives need advanced skills and knowledge to succeed in this challenging but immensely exciting industry. VSI, the team behind the world’s first MSc in Sports Directorship, has responded to this demand and developed a programme that creates a professional qualification for CEOs across sport providing the knowledge, understanding and skills needed to succeed in one of the most demanding positions in the sports industry.


The course is tailored to meet the real demands of leading sporting organisations. Covering leadership, strategic planning, operational management, commercialisation, marketing and communications, the MBA will not only accredit you with a formal qualification, it will also provide unrivalled preparation for the role of a CEO in a sporting organisation.

Delivered both remotely and on-campus at MediaCityUK, the MBA will fit around your busy schedule, and allow you to benefit from specialist tuition and a series of leading industry speakers. Taught over two years in four modules plus a work-based project, the course is delivered in a blended format which allows you to combine study and work in a way that best suits your working life. In each of the two years, you will spend six blocks of two days at the MediaCityUK campus with project work to be completed in your own time. You’ll finish your second year with a six-month project based around an issue within your own organisation.

Modules are self-contained and delivered in sequence to ensure everyone on the course can learn from each other’s experiences.


It takes an ambitious person to embark on the MBA CEO of a Sports Organisation. We’re looking for self-starters who possess a combination of skills, experience and ambition. You will already be working in sports management and looking for the next crucial step in your sporting career. Or you may be in a high-level business role and want to make the move into sport to use your business skills in a new way.

Ideally, students should be postgraduate or be able to demonstrate sufficient business experience. However, as many of our delegates are ex-players and sports professionals who spent their youth playing rather than studying, the course application process takes this into account.

It’s time to put the future of sport in your hands. If you’re ready to take on your next challenge, then apply for the MBA CEO of a Sports Organisation today.

For more information and how to apply, contact us:


Tel:                  0345 459 9765

Twitter:            @MasterSportDir